27 June 2018 - FANZ Auckland Branch AFTER 4

Social Media Marketing Panel: Ask your questions of the experts.

Meet our 3 panel experts who will discuss 

  • The evolution of social media and managing it across multiple channels
  • Optimising your social media strategy
  • Driving social media in your franchise

This will be an interactive session with plenty of opportunities to put your questions to the panel. The panel will be chaired by Simone McCallum from ASB


Simone McCallum - ASB

Simone heads up the busy social media team at ASB who has the largest social presence of all NZ banks. She has extensive experience working across banking, social media marketing and digital marketing and can hashtag like a pro.

Introducing our 3 Social Media Experts:

Ian Christie - Boma Marketing

Ian is driven by his passion for the intersection of creativity and commerce with a vision to democratise marketing technology, helping businesses around the world to prosper. Previously CEO of Saatchi & Saatchi New Zealand before moving to London as Worldwide Account Director. Co-Founder of ChannelFlip a video-on-demand channel bought by Elisabeth Murdoch's Shine Group and Founding shareholder and CMO of Findly, sold to Silicon Valley private-equity giant Symphony Technology Group in 2013.



Wendy Thompson - Socialites

Marketer and serial entrepreneur Wendy Thompson is the founder and CEO of Socialites, an award-winning specialist social media marketing company that works with companies such as Mitre 10, House of Travel and Spark, and Start Social, an online school that helps small businesses use social media.

Her companies specialise in connecting businesses to their communities through social media and have won a number of international effectiveness and creative awards for their work.

She has been the Lead Marketing Judge for the Westpac Business Awards for the last 4 years, was awarded the Ernst & Young Winning Women Scholarship in 2015, as well as picking up a place for Socialites on the Deloitte Fast 50. She also sits on the board of the Well Foundation, Entrepreneur Organisation NZ Chapter and Comms Council Social & Digital Committee.



Conor Kerlin - Mariposa Restaurant Holdings, Ltd

Conor Kerlin is Chief Brand Dude & Co-Founder of Mariposa Restaurant Holdings, a company now with 39 total fast casual restaurants across New Zealand. Originally from Oregon, Conor and his family moved to Auckland in 2005 to open Mexicali Fresh, the first California Style Mexican fast casual concept in New Zealand. His first foray into business was a multi-media company, Giraffe Entertainment, which specialized in video, film, design and creative vision. He is responsible for the overall experience and brand touch points, including internal culture, technology implementation and marketing strategy funneling all the way down to end customer vibes.

Venue: ASB CUBE - North Wharf
Starting: 4:30 PM
Wednesday 27th June 2018
Ending: 7:00 PM
Phone Enquiries: 64 9 274 2901
Email Enquiries: admin@franchise.org.nz

Registration is now closed. Please contact 09 274 2901 for any late registrations.

Buddy Ticket:

If you would like to introduce a new prospect member to FANZ, please contact the office.


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